Serial entrepreneur and seasoned digital marketer, Muhammad Ahmad, has been described as the most prolific social media strategist in Pakistan.
Based in Haroonabad, Punjab, the amazing internet marketer is the CEO of his own digital marketing agency (Mega Promocial), and has helped several brands and businesses to create comprehensive social media marketing plans and also manage effective advertising campaigns on all platforms.
As the world becomes more reliant on the internet to facilitate trade and commerce, it is becoming increasingly difficult to run a business without a complimentary online brand identity.
Consumers today make it a habit to look up businesses online before purchasing their products or subscribing to their services. Given that virtually everyone has a social media account on one or all of the popular social media platforms, it is no surprise that even brands and businesses are leveraging these platforms to form stronger connections with prospective customers.
For Muhammad Ahmad, successfully leveraging social media for business goes beyond just creating an account and responding to messages from customers. The dexterous digital marketer insists that the first step in guaranteeing success is for the brand to clearly define what goals and objectives it wishes to achieve via the particular platform.
“One of the first things I do when I take on a new client is to clearly define their goals and itemize their objectives. This helps create a guide for which we can then develop strategies that will help in hitting those set targets.” – Muhammad Ahmad.
According to Muhammad Ahmad, the goals can vary and usually revolve around increasing brand awareness, generating leads, growing audiences, boosting community engagement, and driving traffic to the main business website.
However, the main point that the professional marketer reiterates is that the goals are realistic and in harmony with the brand’s resources and growth trajectory.
Anyone interested in learning more about Muhammad Ahmad or seeking to employ his help in creating a social media marketing plan can reach out to him via the contact info below: